Tuesday, September 30, 2008

Car Care Guide

This first-of-its-kind reference guide for motorists from the Car Care Council is now available to the independent market. Focus group research revealed that shop owners, counterpersons and technicians would find the guide valuable when discussing recommended maintenance and repair to their customers. Consumers interviewed agreed that they would trust information from a credible third party like the Car Care Council. The successful “Be Car Care Aware” consumer education campaign has demonstrated motorists' interest in vehicle maintenance information and advice. The 56-page guide covers nine major service occasions and 12 component groups of the vehicle, plus service interval recommendations, a maintenance log and much more. Additionally, the guide now contains two new sections on fuel economy and environmental awareness. Order your FREE copy today!

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